I agree with many of the points in the article, especially this quote: “More and more, students view the process of going to college as a business transaction,” Dr. Tomforde, the math professor, told me. “They see themselves as a customer, and they view knowledge as a physical thing where they pay money and I hand them the knowledge — so if they don’t do well on a test, they think I haven’t kept up my side of the business agreement.” He added, “They view professors in a way similar to the person behind the counter getting their coffee.”
So true. I once had the experience of a cheeky (and slightly delusional) 10th grader, verbally accost me in the hallway, claiming that I didn't understand the structure of the academic environment. He scolded me for not understanding that the structure of the high school academic environment was like a corporation and that I was essentially ignoring the stock holders (when his grade began to slip).
As a high school teacher, I invite and insist, my students to call me by my first name after graduation. However, students in college are usually adults. If the professor wants to be addressed as Dr. Worthen, then I do hope that she when she insists on formality, that she also has the mutual respect for her students by addressing them as Mr. Garcia and Ms. Wong. If my doctor would like to be addressed as Dr. Dubois, then he or she might not want to expect to call me Karen. Otherwise, expecting such, is just a way to establish artificial lines of status.